This social media module turned out to be quite the bear …

4 July 10: I’ve been spending a fair amount of my “free time” preparing a two-day P.D. module on “social media” (not the most felicitous phrase) for faculty in Kwantlen’s Marketing Management department, which is launching its B-BAMM degree (Bachelor of Business Administration in Marketing) this fall. I was honoured to be asked. I’m no expert on the topic, actually, in that I have not studied it systematically. Rather, I have long been happily immersed in certain zones of the social media-sphere: my website, Twitter-feed, Facebook groups, Tumblr and Flickr sites, and so on. Note to self: Make sure to to start with an arrogant “profession of humility.” (See post from 19 April 10.)

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